Helping friends is usually fun, unless you have to help them to move all their stuff from one house to another. Luckily my friend Kazim Kenzo didn't move, but decided to start his own watch brand. Helping him by designing his first collection was a lot of fun and being able to wear the results even more.
From left to right, the EINTAUSEND, the FÜNFHUNDERT and the smaller sized EINS. The two dive watches on the left got their names from their depth rating, 1000 meters and 500 meters accordingly.
Some nifty little details make these watches even more fun. The divers for example incorporate a unique system that lets one very easily change the bezels. Amazing how the EINTAUSEND almost becomes a completely different watch after the alternative, engraved stainless steel bezel is mounted on the case.
Same system, but different size and style bezels apply for the FÜNFHUNDERT.
The EINS is a very solid every day sports watch and comes with two dial colors, black like the divers and also white. But it's not simply white. The dial is actually painted with a new kind of luminiscent paint called BG W9, which glows in a stunning blue in the dark.
Since Kazim is not allowed to use his own name for the brand, due to the name KENZO™ beeing a registered tardemark of the luxury goods giant LVMH, he decided to use a name, that incorporates both his an my first name, KAZIMON. Was I flattered? Hell yeah! This is what the logo looks like, which I also designed:
The logo is milled into the case back, which not only looks extremely cool, it also serves a purpose. With each watch comes a specially made tool, that fits perfectly into the logo and can then be turned with a little force thus opening the screw-in case back.
Okay, I admit, only trained watchmakers should do this, since the Kazimons are powered by mechanical, swiss movements, but it's a very unique feature that you won't find anywhere else.
Other features are also top shelf, like a sapphire crystal, anti magnetic inner case, screw-in crowns, high grade stainless steel for the cases of the EINTAUSEND and the EINS, Titanium for the FÜNFHUNDERT. The EINTAUSEND also has a built-in automatic helium escape valve for saturation diving.
Beautiful!
Posted by: Peter | January 13, 2009 at 01:56 PM
I'm blown away! And the name is so ... klockenklar! Great work!
Posted by: Lotta Bruhn | January 13, 2009 at 04:25 PM
holy guacamole!!!
die sind extrem GEIL!!
glückwunsch!
Posted by: Dirk Uhlenbrock | January 13, 2009 at 09:21 PM
Thank you my friends!!!
Posted by: Simon Schmidt | January 14, 2009 at 02:00 PM